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7 must-know CRO fundamentals based on running 22,000 tests with Ayat Shukairy https://www.experimentnation.com/learn/2023/05/20/cro-insights-from-a-meta-analysis-of-over-1000-a-b-tests-with-georgi-georgiev monthly 0.5 2023-05-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1094fe14856edb7f3f3b/1732907156341/maxresdefault-9-jpg.webp Learn - CRO Insights from a Meta-analysis of over 1000 A/B Tests with Georgi Georgiev https://www.experimentnation.com/learn/2023/05/13/get-executive-buy-in-for-your-cro-program-with-jonny-longden monthly 0.5 2023-05-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1094fe14856edb7f3f32/1732907156316/maxresdefault-7-jpg.webp Learn - Get Executive buy-in for your CRO program with Jonny Longden https://www.experimentnation.com/learn/2023/05/06/a-b-testing-statistics-issues-cros-should-ignore-with-timothy-chan monthly 0.5 2023-05-06 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1094fe14856edb7f3f2f/1732907156305/maxresdefault-5-jpg.webp Learn - A/B Testing Statistics issues CROs should ignore with Timothy Chan https://www.experimentnation.com/learn/2023/04/29/client-relationship-tips-from-a-cro-agency-founder-with-andra-baragan monthly 0.5 2023-04-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1094fe14856edb7f3f2c/1732907156296/maxresdefault-4-jpg.webp Learn - Client Relationship Tips from a CRO Agency Founder with Andra Baragan https://www.experimentnation.com/learn/2023/04/23/what-you-need-to-know-about-launching-a-cro-agency-with-john-ekman monthly 0.5 2023-04-23 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1094fe14856edb7f3f26/1732907156275/maxresdefault-3-jpg.webp Learn - What you need to know about Launching a CRO agency with John Ekman https://www.experimentnation.com/learn/2023/04/15/optimize-customer-lifetime-value-not-conversion-rates-with-valentin-radu monthly 0.5 2023-04-15 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1094fe14856edb7f3f23/1732907156266/maxresdefault-1-jpg.webp Learn - 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Microsoft's Tim Mehta talks about managing an Experimentation Program https://www.experimentnation.com/learn/2021/08/14/rohit-rayala-on-how-he-supported-over-25-clients-with-an-average-growth-rate-of-154-in-12-months monthly 0.5 2021-08-14 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3e2f/1732907154951/Copy-of-The-Weekly-Buzz-Cover-23.png Learn - Rohit Rayala on how he supported over 25 clients and drove an average growth rate of 154% in 12 months https://www.experimentnation.com/learn/2021/08/07/varicents-aditi-gupta-talks-about-influencing-your-product-roadmap-with-experimentation monthly 0.5 2021-08-07 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3e2c/1732907154939/Copy-of-The-Weekly-Buzz-Cover-22.png Learn - Aditi Gupta talks about influencing product roadmaps with experimentation https://www.experimentnation.com/learn/2021/07/24/how-save-the-children-italys-valerio-de-biasio-leverages-cro-to-help-save-lives monthly 0.5 2021-07-24 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3e23/1732907154901/Copy-of-The-Weekly-Buzz-Cover-21-e1669000264480.png Learn - How Save the Children Italy's Valerio De Biasio leverages CRO to help save lives https://www.experimentnation.com/learn/2021/07/10/luis-trindade monthly 0.5 2025-04-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3e1d/1732907154874/Copy-of-The-Weekly-Buzz-Cover-12.png Learn - Farfetch's Luis Trindade on how to build a strong Experimentation Culture https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1098fe14856edb7f41c6/1732907160174/image-1024x486.png Learn - Farfetch's Luis Trindade on how to build a strong Experimentation Culture https://www.experimentnation.com/learn/2021/07/03/experiment-nation-chats-with-the-folks-behind-cro-memes monthly 0.5 2021-07-03 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3e17/1732907154856/LinkedIn-X-Kameleoon-for-LinkedIn-31.png Learn - Experiment Nation chats with the folks behind CRO Memes https://www.experimentnation.com/learn/2021/06/26/polestars-oliver-wyman-on-building-an-optimization-team-and-experimentation-culture monthly 0.5 2021-06-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3e08/1732907154803/LinkedIn-X-Kameleoon-for-LinkedIn-29.png Learn - Polestar's Oliver Wyman on building an Optimization team and Experimentation culture https://www.experimentnation.com/learn/2021/06/17/convertcarts-shaivi-sahay-on-figuring-out-what-to-test-first monthly 0.5 2021-06-17 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dea/1732907154685/LinkedIn-X-Kameleoon-for-LinkedIn-16.png Learn - ConvertCart's Shaivi Sahay on figuring out what to test first https://www.experimentnation.com/learn/2021/06/08/maulin-shah-shares-his-key-elements-of-an-experimentation-roadmap monthly 0.5 2021-06-08 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3e02/1732907154774/LinkedIn-X-Kameleoon-for-LinkedIn-22.png Learn - Maulin Shah shares his key elements of an experimentation roadmap https://www.experimentnation.com/learn/2021/06/04/willfuls-tracy-laranjo-on-what-shes-learned-from-the-experimentation-community monthly 0.5 2021-06-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3e05/1732907154789/LinkedIn-X-Kameleoon-for-LinkedIn-24.png Learn - Willful's Tracy Laranjo on how the Experimentation Community has made her a better Experimenter https://www.experimentnation.com/learn/2021/05/29/sam-medias-kudakwashe-shamu-on-how-designers-have-to-get-out-of-their-comfort-zones monthly 0.5 2021-05-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3df9/1732907154735/LinkedIn-X-Kameleoon-for-LinkedIn-20.png Learn - Sam Media's Kudakwashe Shamu on how designers have to get out of their comfort zones https://www.experimentnation.com/learn/2021/05/15/amazons-joey-herzberg-on-ensuring-that-work-is-always-aligned-with-what-the-customer-wants monthly 0.5 2021-05-15 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dfc/1732907154746/LinkedIn-X-Kameleoon-for-LinkedIn-21.png Learn - Amazon's Joey Herzberg on ensuring that work is always aligned with what the customer wants https://www.experimentnation.com/learn/2021/05/08/kilo-healths-lukas-petrauskas-on-how-website-copy-is-costing-companies-30-of-their-website-revenue monthly 0.5 2021-05-08 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3df3/1732907154719/LinkedIn-X-Kameleoon-for-LinkedIn-19.png Learn - Kilo Health's Lukas Petrauskas on how website copy is costing companies 30% of their website revenue https://www.experimentnation.com/learn/2021/05/01/reprise-digital-spains-silvia-serrano-on-applying-maslows-hierarchy-of-needs-to-cro monthly 0.5 2021-05-01 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3df0/1732907154709/LinkedIn-X-Kameleoon-for-LinkedIn-18.png Learn - Reprise Digital Spain's Silvia Serrano on applying Maslow’s hierarchy of needs to CRO https://www.experimentnation.com/learn/2021/04/24/spencer-gray-on-how-cro-is-not-a-standalone-service-but-rather-a-team-sport monthly 0.5 2021-04-24 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3de7/1732907154672/LinkedIn-X-Kameleoon-for-LinkedIn-15.png Learn - Spencer Gray on how CRO is not a standalone service but rather a team sport https://www.experimentnation.com/learn/2021/04/17/ana-catarina-cizilio-tells-us-about-cro-in-brazil-and-the-mindset-needed-for-cro monthly 0.5 2021-04-17 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3de4/1732907154659/LinkedIn-X-Kameleoon-for-LinkedIn-14.png Learn - Ana Catarina Cizilio tells us about CRO in Brazil and the mindset needed for CRO https://www.experimentnation.com/learn/2021/03/27/how-to-run-a-high-impact-optimization-program-featuring-melanie-kyrklund monthly 0.5 2021-03-27 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3ddb/1732907154615/Podcast-1.png Learn - Specsavers' Melanie Kyrklund on How to run a high-impact optimization program https://www.experimentnation.com/learn/2021/02/27/splitbases-raphael-paulin-daigle-talks-about-convincing-clients-to-invest-resources-towards-optimization monthly 0.5 2021-02-27 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dd5/1732907154591/helena-lopes-pgnqt0rxwls-unsplash-e1606918558100-1-2.png Learn - SplitBase's Raphael Paulin-Daigle talks about convincing clients to invest resources towards optimization https://www.experimentnation.com/learn/2021/02/13/widerfunnels-chris-goward-on-how-experimenters-need-to-focus-less-on-the-tools-and-more-on-strategy monthly 0.5 2021-02-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dd2/1732907154573/helena-lopes-pgnqt0rxwls-unsplash-e1606918558100-1-1.png Learn - Widerfunnel's Chris Goward on how Experimenters need to focus less on the tools and more on strategy https://www.experimentnation.com/learn/2020/12/20/getting-a-snapshot-of-the-experimentation-industrys-maturity-approaches-and-attitudes monthly 0.5 2020-12-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dc9/1732907154544/j.png Learn - AWA digital's Johann Van Tonder on the experimentation industry's maturity, approaches, and attitudes https://www.experimentnation.com/learn/2020/12/13/leveraging-ux-research-to-get-the-most-out-of-conversion-rate-optimization monthly 0.5 2020-12-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dc3/1732907154521/brickbg.png Learn - Softtek's Angeles Alonso Leverages UX Research to get the most out of Conversion Rate Optimization https://www.experimentnation.com/learn/2020/12/13/partnering-with-clients-and-helping-them-not-get-bogged-down-with-statistics monthly 0.5 2020-12-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dc0/1732907154512/sam.png Learn - WeTeachCRO's Sam Irvine partners with clients and helps them not get bogged down with statistics https://www.experimentnation.com/learn/2020/12/06/conversion-rate-optimization-best-practices-and-other-terribly-named-things monthly 0.5 2020-12-06 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dc6/1732907154535/shiva-1-e1607439727625.png Learn - Podcast: Gartner's Shiva Manjunath on how Conversion Rate Optimization and Best Practices are terribly named https://www.experimentnation.com/learn/2020/11/29/how-to-approach-standing-up-a-cro-program monthly 0.5 2020-11-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dbd/1732907154503/img_3259_original-jpg.webp Learn - Bolt's Gerda Vogt-Thomas shares how to approach standing up a CRO program https://www.experimentnation.com/learn/2020/11/16/the-challenges-of-seo-testing-and-coordinating-the-many-pieces-of-a-growth-program-2 monthly 0.5 2020-11-16 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3df6/1732907154729/1_-yea5zsbxmicf1s95-vwbq.png Learn - CXL's Alex Atkins shares the challenges of SEO testing and coordinating a growth program https://www.experimentnation.com/learn/2020/11/10/experimenting-in-an-agile-environment monthly 0.5 2020-11-10 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3db7/1732907154261/1_6ahfv4etbm7deqymxn56ma.png Learn - Journey Further’s Experimenting in an Agile Environment with Magnolia Carvajal https://www.experimentnation.com/learn/2020/11/04/optimization-and-the-human-mind monthly 0.5 2020-11-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a108afe14856edb7f3aad/1732907146825/fbd4b-1zxlnkxqg5p0l9b-ktp3rsg.png Learn - Optimization and the human mind with Guido X Jansen https://www.experimentnation.com/learn/2020/10/29/to-build-or-buy-solving-a-classic-experimenters-dilemma monthly 0.5 2020-10-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a108afe14856edb7f3abc/1732907146872/1_10vax5_ya_pqwjj4phiryq.png Learn - To build or buy? Solving the classic Experimenter’s dilemma with Convoy’s Chad Sanderson https://www.experimentnation.com/learn/2020/10/26/exploring-the-suitability-of-t-tests-for-a-b-tests-involving-rpv monthly 0.5 2020-10-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a108afe14856edb7f3ac2/1732907146897/1_pbcfkhhqospqgn49mjstew.png Learn - Exploring the suitability of t-tests for A/B tests involving RPV with integrate.ai’s Summer Hu https://www.experimentnation.com/learn/2020/10/19/experimentation-is-key-to-personalization-success monthly 0.5 2020-10-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a108ffe14856edb7f3b53/1732907151899/1_kml64ozxjo_l8fc0kmnrkq.png Learn - BMO's Claire Yeh: Experimentation is key to Personalization success https://www.experimentnation.com/learn/2020/10/13/the-how-what-and-why-of-copy-testing monthly 0.5 2020-10-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a108ffe14856edb7f3b56/1732907151910/1_qtehh_htu7or58sfhkizhw.png Learn - The how, what, and why of copy testing with Green Light Copy’s Eden Bidani https://www.experimentnation.com/learn/2020/10/06/partnering-with-hippos-and-leveraging-neuromarketing-to-drive-conversion monthly 0.5 2020-10-06 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a108ffe14856edb7f3b5c/1732907151926/1_vggactkbujdpvm80j724ta.png Learn - Bithika Mehra on partnering with HiPPOs and leveraging neuromarketing to drive conversion https://www.experimentnation.com/learn/2020/09/30/how-to-effectively-test-on-b2b-customer-properties monthly 0.5 2020-09-30 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a108ffe14856edb7f3b62/1732907151946/1_4kjbd6hhmg2oj4dxtr_thg.png Learn - TechTarget’s Renee Thompson on how to effectively test on B2B customer properties https://www.experimentnation.com/learn/2020/09/23/how-to-design-an-experimentation-strategy-that-supports-product-development monthly 0.5 2020-09-23 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a108ffe14856edb7f3b68/1732907151982/1_taifvdin_hlocb2fpeeaew-e1607428804690.png Learn - Designing an Experimentation strategy that supports product-development with Widerfunnel’s Zharina Pelea https://www.experimentnation.com/learn/2020/09/12/nurturing-an-experimentation-culture-by-focusing-on-the-process monthly 0.5 2020-09-12 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b6c/1732907152016/1_eknfcwszdxgi0nekjnltxw.png Learn - Nurturing an Experimentation culture by focusing on the process with Specsavers’ Melanie Kyrklund https://www.experimentnation.com/learn/2020/09/07/words-matter-writing-copy-that-converts monthly 0.5 2020-09-07 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b8d/1732907152117/1_aeldmvr7wfrsexhzlumcow.png Learn - Words matter: Writing copy that converts with Love Letter Emails’ Kay del Rosario https://www.experimentnation.com/learn/2020/09/02/highlighting-the-need-to-promote-diversity-in-the-cro-industry monthly 0.5 2020-09-02 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b93/1732907152134/1_2z4cfrab4ed68rsxozdcaq.png Learn - Highlighting the need to promote diversity in the CRO industry with Scribe Media’s Michelle Mosher https://www.experimentnation.com/learn/2020/08/29/experimentation-strategy-development-and-getting-buy-in monthly 0.5 2020-08-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b9c/1732907152384/1_e8sh93blbo7zzfgaaqg6ba.png Learn - Experimentation strategy with Accenture’s Geetu Mehta: Development and getting buy-in https://www.experimentnation.com/learn/2020/08/25/concrete-tips-from-a-cro-veteran monthly 0.5 2020-08-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b72/1732907152034/1_5bna5dg7afkdph3opvwjuq-1.png Learn - Concrete tips from CRO veteran Nermin Canik https://www.experimentnation.com/learn/2020/08/20/how-to-develop-and-prioritize-hypotheses monthly 0.5 2020-08-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b9f/1732907152391/1_5rkcp8h9cvgqantw9u0x1a-1-e1607387727491.png Learn - CXL’s Gertrud Vahtra explains how to develop and prioritize hypotheses https://www.experimentnation.com/learn/2020/08/16/focusing-on-solving-problems-not-changing-page-elements monthly 0.5 2020-08-16 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b75/1732907152043/1_0jqqlij59xn8ymfxxxxyjq-1.png Learn - Focusing on solving problems not changing page elements with Getuplift’s Talia Wolf https://www.experimentnation.com/learn/2020/08/09/delivering-value-in-the-long-run monthly 0.5 2020-08-09 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b78/1732907152051/1_fkuy3awkz2z4u1k3rs92_g-1.png Learn - Nancy Kawatra on delivering value for the long-run https://www.experimentnation.com/learn/2020/08/02/balancing-making-clients-happy-while-being-true-to-the-process monthly 0.5 2020-08-02 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b7b/1732907152060/1_5ffcs7j3y-uoez8w62udnq-1.png Learn - Hatice Kaya: Balancing making clients happy while being true to the process https://www.experimentnation.com/learn/2020/07/26/demonstrating-the-value-of-experimentation-to-clients monthly 0.5 2020-07-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b8a/1732907152108/EN-Copy-Podcast-Tile-New-2023-02-19T092213.696-jpg.webp Learn - How Spiralyze’s Sophie Buonassisi demonstrates the value of Experimentation to clients https://www.experimentnation.com/learn/2020/07/19/enabling-multi-channel-experimentation monthly 0.5 2020-07-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3b84/1732907152089/1_dmqjrse8cih9b6_inb79zq-1.png Learn - How Jobber’s Connor Bradley enables multi-channel Experimentation https://www.experimentnation.com/learn/2020/07/14/a-conversation-with-optizents-anil-batra-about-experimentation monthly 0.5 2020-07-14 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3ba8/1732907152412/1_npgsqyu_qmzyk9bgs-iqzw-1.png Learn - Anil Batra on why some companies are data-driven while others are not https://www.experimentnation.com/learn/2020/07/07/a-conversation-with-intuits-mike-loveridge-about-experimentation monthly 0.5 2020-07-07 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3bae/1732907152426/1_wolvckbql1kjcvnef0nb7w.png Learn - How Intuit’s Mike Loveridge continuously runs experiments without wasting traffic https://www.experimentnation.com/learn/2020/06/25/a-conversation-with-photomaths-jennifer-lui-about-experimentation monthly 0.5 2020-06-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3bb1/1732907152433/1_9ulz2hrnueaevuvdumnuwg-1.png Learn - Photomath’s Jennifer Lui on Experimentation and brand marketing https://www.experimentnation.com/learn/2020/06/20/a-conversation-with-henrik-kahra-about-experimentation monthly 0.5 2020-06-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3bba/1732907152453/1_gotc4tvk6g44n0lb3wr5rg-1.png Learn - How Henrik Kahra estimates the annual impact of Experiments https://www.experimentnation.com/learn/2020/06/15/a-conversation-with-journey-furthers-jonny-longden-about-experimentation monthly 0.5 2020-06-15 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1090fe14856edb7f3bc0/1732907152467/1_kytlafu0pclezwcunfnwra-1.png Learn - Journey Further’s Jonny Longden: Just test the bloody thing https://www.experimentnation.com/learn/2020/06/11/a-conversion-conversation-with-webtrends-optimizes-matt-smith monthly 0.5 2020-06-11 https://www.experimentnation.com/learn/2020/06/06/a-conversion-conversation-with-razes-siobhan-solberg monthly 0.5 2020-06-06 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1091fe14856edb7f3d4e/1732907153451/0_4vcyidrlmmxxcvpx-1-e1607428480724.png Learn - Raze’s Siobhan Solberg: Going from music to Experimentation https://www.experimentnation.com/learn/2020/06/02/a-conversion-conversation-with-circle-medias-eddie-aguilar monthly 0.5 2020-06-02 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1091fe14856edb7f3d54/1732907153467/1_4lmggnhpzbnpudnnixkpha-1-e1607385060251.png Learn - Circle Media’s Eddie Aguilar on the importance of gaining trust https://www.experimentnation.com/learn/2020/06/01/a-conversion-conversation-with-durmcs-naoshi-yamauchi monthly 0.5 2020-06-01 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3d93/1732907154160/1_oq1vdqnbhqjuwqpw99eohg.png Learn - Naoshi Yamauchi on nurturing an Experimentation culture with clients https://www.experimentnation.com/learn/2020/05/26/a-panel-conversation-on-a-b-testing-statistics-with-chris-stucchio-john-meakin-and-georgi monthly 0.5 2020-05-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3d99/1732907154179/1_rh1xc6mcxfl0wsvqgs1kiq.png Learn - Learn from Experimentation’s statistics leaders: Chris Stucchio, John Meakin, and Georgi Georgiev https://www.experimentnation.com/learn/2020/05/20/a-conversion-conversation-with-conversion-studios-tracey-reed monthly 0.5 2020-05-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3d9c/1732907154188/0_2vti_3kvboo5g71s.png Learn - Conversion Studio’s Tracey Reed on making websites work harder https://www.experimentnation.com/learn/2020/05/17/a-conversion-conversation-with-kasperskys-sumantha-shankaranarayana monthly 0.5 2020-05-17 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3da2/1732907154203/1_jqh_cv5z_yzzkaqedmmr_g-1.png Learn - Kaspersky’s Sumantha Shankaranarayana: Communication is key to overcoming skeptics https://www.experimentnation.com/learn/2020/05/12/a-conversion-conversation-with-tuis-marianne-stjernvall monthly 0.5 2020-05-12 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3da8/1732907154218/1_3ywrcjl4dgbcmz70nixwzq.png Learn - TUI’s Marianne Stjernvall on staying connected and navigating uncertain times https://www.experimentnation.com/learn/2020/05/10/a-conversion-conversation-with-informa-markets-tony-grant monthly 0.5 2020-05-10 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3dae/1732907154230/1_ysmg3oytoc8jb1jdtriega.png Learn - Informa Market’s Tony Grant on getting people excited about Experimentation https://www.experimentnation.com/learn/2020/05/05/a-conversion-conversation-with-dentsu-aegis-networks-ric-riley monthly 0.5 2020-05-05 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a1092fe14856edb7f3db4/1732907154253/0_51kj50jzj1cckc7g.png Learn - Dentsu Aegis Network’s Ric Riley on delivering value to clients https://www.experimentnation.com/learn/2020/05/03/a-conversion-conversation-with-chargebees-anirhudh-sridharan monthly 0.5 2020-05-03 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248d9e18d41dfcba2add/1732912269186/1_1mol9rb6_labnl8rgxhtea.png Learn - Chargebee’s Anirhudh Sridharan on the importance of aligning on goals to Experimentation https://www.experimentnation.com/learn/2020/04/29/a-conversion-conversation-with-salesforces-brandon-brackett monthly 0.5 2020-04-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a59/1732912268350/1_gh1vujyigh_24wswbcqewa.png Learn - Salesforce’s Brandon Brackett: Over-communication above all https://www.experimentnation.com/learn/2020/04/26/a-conversion-conversation-with-online-dialogues-ton-wesseling monthly 0.5 2020-04-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29f8/1732912268139/0_gkrg4zcdrsdiemzf.png Learn - Online Dialogue’s Ton Wesseling shares things to avoid when measuring the impact of a CRO program https://www.experimentnation.com/learn/2020/04/22/a-panel-conversation-on-experimentation-program-goals monthly 0.5 2020-04-22 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29fc/1732912268146/1_ctfnnh2mj9zzaysc0afg1a.png Learn - Don’t call us CROs: A panel with Shiva Manjunath, Kenya Davis, Chad Sanderson, Scott Olivares, and Jonas Alves https://www.experimentnation.com/learn/2020/04/19/a-conversion-conversation-with-de-nieuwe-zaaks-marlies-wilms-floet monthly 0.5 2020-04-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a02/1732912268159/1_gu33rftdwcy5riv0uac2ag-1.png Learn - De Nieuwe Zaak’s Marlies Wilms Floet shares 10 tips on how to nurture an Experimentation Culture https://www.experimentnation.com/learn/2020/04/16/a-conversion-conversation-with-discoverys-alexandra-resnick monthly 0.5 2020-04-16 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a08/1732912268173/0_0owzpxu68ja-w8fo.png Learn - Alexandra Resnick on living and Experimenting during crazy times https://www.experimentnation.com/learn/2020/04/13/a-conversion-conversation-with-microsofts-aleksander-fabijan monthly 0.5 2025-04-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a0b/1732912268179/0_kzlzsa-xqmqkiqed-1-jpeg.webp Learn - Microsoft’s Aleksander Fabijan on the Experimentation Growth Model and Scaling Experimentation https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a0e/1732912268186/c2c8c-1zfxtbneinim5gx1wga4zew.png Learn - Microsoft’s Aleksander Fabijan on the Experimentation Growth Model and Scaling Experimentation https://www.experimentnation.com/learn/2020/04/08/a-conversion-conversation-with-journey-furthers-jon-crowder monthly 0.5 2020-04-08 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a11/1732912268193/1_qic6eqbsx0pwpzqazjjx_g.png Learn - Launching a world-class Experimentation program and how to spot a healthy Experimentation culture with Journey Further’s Jon Crowder https://www.experimentnation.com/learn/2020/04/06/a-conversion-conversation-with-hubspots-alex-birkett monthly 0.5 2025-04-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a1a/1732912268212/0_j_5jvfodivu2j8ld-1-jpg.webp Learn - HubSpot’s Alex Birkett on how Experimentation can be used for Growth and after you’ve established your Content Strategy https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a1d/1732912268219/50b14-1ot4yzop8v0p3jknk8uff0q.png Learn - HubSpot’s Alex Birkett on how Experimentation can be used for Growth and after you’ve established your Content Strategy https://www.experimentnation.com/learn/2020/04/01/a-conversion-conversation-with-brent-jensen monthly 0.5 2020-04-01 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a20/1732912268225/0_rb_jwl8ytug1ctzu-1-jpeg.webp Learn - Brent Jensen on driving growth through focused experimentation https://www.experimentnation.com/learn/2020/03/29/in-case-you-missed-it-the-march-2020-edition monthly 0.5 2020-03-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a68/1732912268379/0_n9y-m1f9ojmuyqzj-jpeg.webp Learn - In case you missed it: the March 2020 edition https://www.experimentnation.com/learn/2020/03/27/a-conversion-conversation-with-autodesks-heather-voden monthly 0.5 2020-03-27 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba2a29/1732912268245/1_ndcfrmipbjkcmaribvfxow-jpeg.webp Learn - Autodesk's Heather Voden on scaling marketing through Experimentation https://www.experimentnation.com/learn/2020/03/25/a-conversion-conversation-with-conversions-stephen-pavlovich monthly 0.5 2020-03-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29bc/1732912268004/0_mof9lswu9bixxmmw-1-jpeg.webp Learn - How Conversion’s Stephen Pavlovich convinces clients on Experimentation https://www.experimentnation.com/learn/2020/03/23/a-conversion-conversation-with-fresh-eggs-sebastian-larsson monthly 0.5 2020-03-23 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29c2/1732912268017/1_iuzuan_inn0wcox1oqek2q-1.png Learn - Fresh Egg’s Sebastian Larsson: Experimentation roadmaps begin with research https://www.experimentnation.com/learn/2020/03/18/a-conversion-conversation-with-swiftmonkeys-elise-maile monthly 0.5 2020-03-18 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29c8/1732912268031/0_5bffgvzmxftikazn-1-jpeg.webp Learn - Elise Maile on the importance of an Experimentation Roadmap and getting buy-in from developers https://www.experimentnation.com/learn/2020/03/17/a-conversion-conversation-with-indeeds-abhishek-rathore monthly 0.5 2020-03-17 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29cb/1732912268037/1_vhdqwqnywokdxduaghr2qg-1.png Learn - How Indeed’s Abhishek Rathore runs the world’s biggest job site’s Experimentation Program https://www.experimentnation.com/learn/2020/03/13/a-conversion-conversation-with-vrbos-john-meakin monthly 0.5 2020-03-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29d1/1732912268052/0_tsxu6i-y-9_ke0go-jpeg.webp Learn - Vrbo’s John Meakin: A review of Peeking, Post-Hoc Power, and Confidence https://www.experimentnation.com/learn/2020/03/11/a-conversion-conversation-with-vwos-vipul-bansal monthly 0.5 2025-04-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29d7/1732912268064/0_dhid6k85noa1omiq-1-e1606088517878-jpeg.webp Learn - Vipul Bansal: Experimentation is the right way to be wrong https://www.experimentnation.com/learn/2020/03/04/a-conversion-conversation-with-gartners-shiva-manjunath monthly 0.5 2020-03-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29dd/1732912268078/0_szev0fdj-qcc-yyi-jpeg.webp Learn - Gartner’s Shiva Manjunath on championing data over opinion and bias https://www.experimentnation.com/learn/2020/03/01/a-conversion-conversation-with-voiceflows-emily-lonetto monthly 0.5 2020-03-01 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29e6/1732912268099/0_ddbtjgr7i_5n2crr-jpeg.webp Learn - Voiceflow’s Emily Lonetto on powering past things that didn’t work and the importance of focus https://www.experimentnation.com/learn/2020/02/25/a-conversation-conversation-with-lowes-kenya-davis monthly 0.5 2020-02-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29ec/1732912268113/0_uupwsykmenqisrqu-1-e1607387328524-jpeg.webp Learn - Kenya Davis on the challenges of running an Experimentation program at a large corporation https://www.experimentnation.com/learn/2020/02/22/a-conversion-conversation-with-opencares-greg-leach monthly 0.5 2020-02-22 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248c9e18d41dfcba29f2/1732912268126/0_y_klsd17h9vjwylp-1-jpeg.webp Learn - Opencare’s Greg Leach: Experimentation informs decision making https://www.experimentnation.com/learn/2020/02/18/a-conversion-conversation-with-frictionless-commerces-rishi-rawat monthly 0.5 2020-02-18 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2980/1732912267873/1_2qf53ozbu52j9yswnt8tpw.png Learn - Frictionless Commerce’s Rishi Rawat on focusing on buyer psychology to unlock CRO performance https://www.experimentnation.com/learn/2020/02/14/a-conversion-conversation-with-mcafees-claire-fitzpatrick monthly 0.5 2020-02-14 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2983/1732912267880/0_ujjbanf9p2go-_gi-jpeg.webp Learn - McAfee’s Claire Fitzpatrick: Experimentation isn’t something done at the end of a process?—?it’s part of a continuous customer-obsessed loop https://www.experimentnation.com/learn/2020/02/10/a-conversion-conversation-with-optimizelys-alek-toumert monthly 0.5 2020-02-10 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2989/1732912267893/0_mbwsor1ugz4_x9ks-jpeg.webp Learn - Exploring organizational design for Experimentation with Alek Toumert https://www.experimentnation.com/learn/2020/02/09/a-conversion-conversation-with-chris-stucchio monthly 0.5 2020-02-09 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba298f/1732912267908/0_d-sum-xrqxb1eu-l-jpeg.webp Learn - Learn from Chris Stucchio - the “compulsive gambler” behind VWO’s Bayesian test engine https://www.experimentnation.com/learn/2020/02/04/a-conversion-conversation-with-rituals-josh-sookman monthly 0.5 2020-02-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2992/1732912267915/1_0dmlyoqsl0ybundh90i2mw.png Learn - How Josh Sookman drives product development through Experimentation https://www.experimentnation.com/learn/2020/02/02/a-conversion-conversation-with-telus-digitals-leila-sayah monthly 0.5 2020-02-02 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2998/1732912267928/1_pv4u2yie8w_r_jpbrbwzka.png Learn - TELUS Digital’s Leila Sayah: Succeeding at Experimentation and Personalization depends on more than just tools https://www.experimentnation.com/learn/2020/01/31/a-conversion-conversation-with-userconversions-david-mannheim monthly 0.5 2020-01-31 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba29a4/1732912267955/0_umseamcicj1qycp1-jpg.webp Learn - UserConversion’s David Mannheim on how Experimentation fits in with Analytics and Research https://www.experimentnation.com/learn/2020/01/26/a-conversion-conversation-with-nib-health-funds-jess-vandenbruggen monthly 0.5 2020-01-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba29ad/1732912267973/0_6f0-thqbuvqblccl-1-jpg.webp Learn - nib Health Funds’ Jess Vandenbruggen: Everyone is going to be in Experimentation https://www.experimentnation.com/learn/2020/01/25/a-conversion-conversation-with-ladders-john-ostrowski monthly 0.5 2020-01-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2944/1732912267735/0_xzpbmmsweigfemvu-jpeg.webp Learn - John Ostrowski: The path to a career in CRO is never straight https://www.experimentnation.com/learn/2020/01/25/a-conversion-conversation-with-ibms-daniel-martin-del-campo monthly 0.5 2020-01-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba29b6/1732912267991/0_uasrnpe7tnm7i_nt-jpeg.webp Learn - IBM's Daniel Martin del Campo: More than skills, the most important thing to have in Experimentation is curiosity https://www.experimentnation.com/learn/2020/01/23/a-conversion-conversation-with-tiqets-emeline-catherine-dit-cariot monthly 0.5 2020-01-23 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba294a/1732912267747/0_gphc-ul6diqrovbi-jpeg.webp Learn - Emeline Catherine Dit Cariot: Have Experimentation?—?will travel https://www.experimentnation.com/learn/2020/01/21/a-conversion-conversation-with-web-focus-llcs-georgi-georgiev monthly 0.5 2020-01-21 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2953/1732912267768/0_4zhwu74hp7sjpwsf-jpeg.webp Learn - Georgi Georgiev: As your testing velocity increases —so does the potential impact of Experiment Interaction https://www.experimentnation.com/learn/2020/01/18/a-conversion-conversation-with-kotns-dan-gray monthly 0.5 2020-01-18 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba297d/1732912267866/asdfag.png Learn - Kotn’s Dan Gray: Experimentation doesn’t have to stay online when it comes to Growth https://www.experimentnation.com/learn/2020/01/14/a-conversion-conversation-with-abacus-jeff-goldenberg monthly 0.5 2020-01-14 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2908/1732912267610/0_ytqknsqw22n9x92f.png Learn - Jeff Goldenberg: How to approach clients who are resistant to Experimentation https://www.experimentnation.com/learn/2020/01/12/a-conversion-conversation-with-mailchimps-natalie-lin monthly 0.5 2020-01-12 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba290e/1732912267623/1_hn1i9wcafqksn5v1zevo1q-e1606086261424-jpeg.webp Learn - Natalie Lin on how changing high-visibility core experiences requires substantial stakeholder buy-in https://www.experimentnation.com/learn/2020/01/11/a-conversion-conversation-with-ex-booking-com-product-owner-jonas-alves monthly 0.5 2025-04-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2920/1732912267661/0_47_y_ojdtwq8airk-1-e1606088745563-jpeg.webp Learn - Learn about Jonas Alves - the mind behind Booking.com’s Experimentation engine https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a24989e18d41dfcba3606/1732912280677/0_47_y_ojdtwq8airk-1-e1606088745563.jpeg Learn - Learn about Jonas Alves - the mind behind Booking.com’s Experimentation engine https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a24989e18d41dfcba3606/1732912280677/0_47_y_ojdtwq8airk-1-e1606088745563.jpeg Learn - Learn about Jonas Alves - the mind behind Booking.com’s Experimentation engine https://www.experimentnation.com/learn/2020/01/05/a-conversion-conversation-with-command-return-solutions-brian-david-hall monthly 0.5 2020-01-05 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba2926/1732912267674/0_axrpyi0pfvmtmghc-jpeg.webp Learn - Brian David Hall: Sometimes you don’t seek out Experimentation?—?but it seeks you https://www.experimentnation.com/learn/2019/12/30/things-ive-learned-about-experimentation-in-2019 monthly 0.5 2019-12-30 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/674a248b9e18d41dfcba28cf/1732912267487/0_qmx_oibqwiynixtt-jpeg.webp Learn - 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https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc0835/1732900793451/EN-Copy-Podcast-Tile-New-2023-01-28T101610.769-jpg-1.webp Experiment Nation - The problem with the word, “Hypothesis” and the importance of HiPPOs with Nima Yassini https://www.experimentnation.com/blog2/2022/12/10/how-to-adopt-a-cro-mindset-for-life-optimization-with-ruben-de-boer monthly 0.5 2022-12-10 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc0832/1732900793444/EN-Copy-Podcast-Tile-New-2022-12-10T225316.089-jpg.webp Experiment Nation - How to adopt a CRO mindset for life optimization with Ruben de Boer https://www.experimentnation.com/blog2/2022/11/12/zuko-analytics-alun-lucas-on-why-good-form-design-is-important-and-common-form-optimization-myths monthly 0.5 2022-11-12 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc082f/1732900793430/EN-Copy-Podcast-Tile-New-2022-11-12T083742.932-1-jpg-e1668260456860.webp Experiment Nation - Zuko Analytics' Alun Lucas on Why good form design is important and common form optimization myths https://www.experimentnation.com/blog2/2022/10/29/experimenter-of-the-week-charlotte-april-bomford monthly 0.5 2022-10-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc0823/1732900793400/EN-Copy-Podcast-Tile-New-98-jpg-webp.webp Experiment Nation - Experimenter of the Week: Charlotte April Bomford https://www.experimentnation.com/blog2/2022/10/01/online-dialogs-ton-wesseling-shares-how-he-got-started-and-some-of-the-mistakes-hes-made monthly 0.5 2022-10-01 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc082c/1732900793423/EN-Copy-Podcast-Tile-New-2022-10-01T074840.974-jpg-webp.webp Experiment Nation - Online Dialogue's Ton Wesseling shares his thoughts on how CRO will probably die https://www.experimentnation.com/blog2/2022/08/27/experimenter-of-the-week-dorian-gonzalez monthly 0.5 2022-08-27 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc0820/1732900793393/EN-Copy-Podcast-Tile-New-92-jpg-webp.webp Experiment Nation - Experimenter of the Week: Dorian Gonzalez https://www.experimentnation.com/blog2/2022/07/16/how-to-verify-your-data-truly-reflects-user-behaviour-with-florent-buisson monthly 0.5 2022-07-16 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc081a/1732900793375/EN-Copy-Podcast-Tile-New-84-jpg-webp.webp Experiment Nation - How to verify your data truly reflects user behaviour with Florent Buisson https://www.experimentnation.com/blog2/2022/06/25/choosing-the-right-a-b-testing-tool-with-product-for-product monthly 0.5 2022-06-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc0817/1732900793366/EN-Copy-Podcast-Tile-New-77-jpg-webp.webp Experiment Nation - Choosing the right A/B testing tool with Product for Product  https://www.experimentnation.com/blog2/2022/06/04/johann-van-tonder-on-how-to-conquer-4-common-ideation-pitfalls-with-research-backed-methods monthly 0.5 2022-06-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07ea/1732900793227/EN-Copy-Podcast-Tile-New-51-jpg-webp.webp Experiment Nation - Johann Van Tonder on how to conquer 4 common ideation pitfalls with research-backed methods https://www.experimentnation.com/blog2/2022/05/21/jessica-james-on-optimizing-in-the-online-gaming-space-and-what-she-misses-about-the-uk monthly 0.5 2022-05-21 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc0811/1732900793348/EN-Copy-Podcast-Tile-New-46-jpg-webp.webp Experiment Nation - Jessica James on optimizing in the online gaming space and what she misses about the UK https://www.experimentnation.com/blog2/2022/04/30/rachel-harrison-on-working-remotely-and-remaining-impactful monthly 0.5 2022-04-30 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07ed/1732900793236/EN-Copy-Podcast-Tile-New-36-jpg-webp.webp Experiment Nation - Rachel Harrison on how CROs can work remotely and still remain impactful https://www.experimentnation.com/blog2/2022/04/23/leanconverts-edd-saunders-on-the-importance-of-web-performance-and-googles-core-web-vitals monthly 0.5 2022-04-23 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07de/1732900793183/EN-Copy-Podcast-Tile-New-14-jpg-webp.webp Experiment Nation - LeanConvert's Edd Saunders on the importance of web performance and Google's Core Web Vitals https://www.experimentnation.com/blog2/2022/04/16/sina-fak-on-why-cro-is-not-a-person-but-a-multidisciplinary-experimentation-team monthly 0.5 2022-04-16 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07e1/1732900793193/EN-Copy-Podcast-Tile-New-15-jpg-webp.webp Experiment Nation - Sina Fak on why CRO is not a person but a multidisciplinary Experimentation team https://www.experimentnation.com/blog2/2022/04/02/webtrends-optimizes-sandeep-shah-on-market-trends-and-londons-experimentation-scene monthly 0.5 2022-04-02 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07b6/1732900793143/EN-Copy-Podcast-Tile-New-13-jpg-webp.webp Experiment Nation - The importance of keeping current: A conversation with Webtrends Optimize's Sandeep Shah https://www.experimentnation.com/blog2/2022/03/24/luke-mcdermott-on-building-a-cro-team-in-a-cost-effective-way monthly 0.5 2022-03-24 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07b3/1732900793135/EN-Copy-Podcast-Tile-New-8-jpg-webp.webp Experiment Nation - Building a team in a cost-effective way: Tips from Luke McDermott https://www.experimentnation.com/blog2/2022/02/05/what-13-years-of-a-b-testing-revealed-with-rishi-rawat monthly 0.5 2022-02-05 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07b0/1732900793122/EN-Copy-Podcast-Tile-New-46.png Experiment Nation - What 13 Years of A/B Testing Revealed with Rishi Rawat https://www.experimentnation.com/blog2/2022/01/18/symplifys-mika-sano-janze-shares-her-advice-for-those-looking-to-get-into-cro monthly 0.5 2022-01-18 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07a6/1732900793091/EN-Copy-Podcast-Tile-New-21-1.png Experiment Nation - Symplify's Mika Sano Janze shares her advice for those looking to get into CRO https://www.experimentnation.com/blog2/2022/01/04/speeros-experimentation-maturity-audit-with-edgar-spongolts monthly 0.5 2022-01-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07a3/1732900793082/EN-Copy-Podcast-Tile-New-11.png Experiment Nation - Speero's Experimentation Maturity Audit with Edgar Spongolts https://www.experimentnation.com/blog2/2021/12/14/aivens-petra-lylander-on-experimentation-documentation-and-processes monthly 0.5 2021-12-14 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc07a0/1732900793073/EN-Copy-Podcast-Tile-New-5.png Experiment Nation - Aiven’s Petra Lylander on experimentation documentation and processes https://www.experimentnation.com/blog2/2021/12/13/perxels-olabanji-ewenla-on-growth-product-managers-vs-product-managers-and-why-experimentation-is-important-to-both monthly 0.5 2021-12-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b9d2508514b5cc079d/1732900793064/Podcast-Tile-New-3.png Experiment Nation - Perxels' Olabanji Ewenla on Growth Product Managers vs. Product Managers - and why Experimentation is important to both https://www.experimentnation.com/blog2/2021/12/04/ius-sebastian-bernhardt-on-best-approaches-and-the-fun-of-connecting-with-the-experimentation-community monthly 0.5 2021-12-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0782/1732900792973/DSC_0012-2-jpg-webp.webp Experiment Nation - IU's Sebastian Bernhardt on Best Approaches and the fun of connecting with the Experimentation Community https://www.experimentnation.com/blog2/2021/11/27/curologys-darian-rusow-on-app-store-optimization-and-2-important-traits-cros-should-have monthly 0.5 2021-11-27 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc076d/1732900792699/darian-jpg-webp.webp Experiment Nation - Curology's Darian Rusow on App Store Optimization and 2 important traits CROs should have https://www.experimentnation.com/blog2/2021/11/20/specsavers-steph-le-prevost-on-growing-a-top-uk-ecommerce-cro-program monthly 0.5 2021-11-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0785/1732900792985/Podcast-Tile-New.png Experiment Nation - Specsavers’ Steph Le Prevost on growing a top UK CRO program https://www.experimentnation.com/blog2/2021/11/20/better-collectives-luka-nikolic-on-the-importance-of-hypotheses-and-obliquity-to-experimentation monthly 0.5 2021-11-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0773/1732900792717/unnamed2.png Experiment Nation - Better Collective's Luka Nikolic on the importance of hypotheses and "obliquity" to Experimentation https://www.experimentnation.com/blog2/2021/11/14/evelyn-ebo-talks-about-the-importance-of-experimentation-to-product-managers monthly 0.5 2021-11-14 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc076a/1732900792691/profile.png Experiment Nation - Evelyn EBO talks about the importance of Experimentation to Product Managers https://www.experimentnation.com/blog2/2021/10/28/microsoft-digital-stores-tim-mehta-on-strategies-for-low-and-high-maturity-experimentation-programs monthly 0.5 2021-10-28 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0767/1732900792685/PODCAST-TILES-_-Thumbnails.png Experiment Nation - Microsoft Digital Stores’ Tim Mehta on strategies for low and high maturity experimentation programs https://www.experimentnation.com/blog2/2021/09/18/shopifys-shanelle-mullin-on-tough-buy-in-conversations-and-how-we-can-empower-future-optimizers monthly 0.5 2021-09-18 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0764/1732900792678/Copy-of-The-Weekly-Buzz-Cover-60.png Experiment Nation - Shopify’s Shanelle Mullin on tough buy-in conversations and how we can empower future optimizers https://www.experimentnation.com/blog2/2021/09/04/evolved-searchs-simon-clark-talks-about-the-importance-of-ux-and-his-thoughts-about-google-optimize monthly 0.5 2021-09-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc075e/1732900792664/Copy-of-The-Weekly-Buzz-Cover-55.png Experiment Nation - Evolved Search's Simon Clark talks about the importance of UX and his thoughts about Google Optimize https://www.experimentnation.com/blog2/2021/08/28/microsofts-tim-mehta-talks-about-managing-an-experimentation-program monthly 0.5 2021-08-28 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc075b/1732900792656/Copy-of-The-Weekly-Buzz-Cover-54.png Experiment Nation - Microsoft's Tim Mehta talks about managing an Experimentation Program https://www.experimentnation.com/blog2/2021/08/14/rohit-rayala-on-how-he-supported-over-25-clients-with-an-average-growth-rate-of-154-in-12-months monthly 0.5 2021-08-14 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0758/1732900792648/Copy-of-The-Weekly-Buzz-Cover-23.png Experiment Nation - Rohit Rayala on how he supported over 25 clients and drove an average growth rate of 154% in 12 months https://www.experimentnation.com/blog2/2021/08/07/varicents-aditi-gupta-talks-about-influencing-your-product-roadmap-with-experimentation monthly 0.5 2021-08-07 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0755/1732900792637/Copy-of-The-Weekly-Buzz-Cover-22.png Experiment Nation - Aditi Gupta talks about influencing product roadmaps with experimentation https://www.experimentnation.com/blog2/2021/07/24/how-save-the-children-italys-valerio-de-biasio-leverages-cro-to-help-save-lives monthly 0.5 2021-07-24 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc074c/1732900792612/Copy-of-The-Weekly-Buzz-Cover-21-e1669000264480.png Experiment Nation - How Save the Children Italy's Valerio De Biasio leverages CRO to help save lives https://www.experimentnation.com/blog2/2021/07/10/luis-trindade monthly 0.5 2021-07-10 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0746/1732900792593/Copy-of-The-Weekly-Buzz-Cover-12.png Experiment Nation - Farfetch's Luis Trindade on how to build a strong Experimentation Culture https://www.experimentnation.com/blog2/2021/07/03/experiment-nation-chats-with-the-folks-behind-cro-memes monthly 0.5 2021-07-03 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0740/1732900792578/LinkedIn-X-Kameleoon-for-LinkedIn-31.png Experiment Nation - Experiment Nation chats with the folks behind CRO Memes https://www.experimentnation.com/blog2/2021/06/26/polestars-oliver-wyman-on-building-an-optimization-team-and-experimentation-culture monthly 0.5 2021-06-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0731/1732900792536/LinkedIn-X-Kameleoon-for-LinkedIn-29.png Experiment Nation - Polestar's Oliver Wyman on building an Optimization team and Experimentation culture https://www.experimentnation.com/blog2/2021/06/17/convertcarts-shaivi-sahay-on-figuring-out-what-to-test-first monthly 0.5 2021-06-17 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0713/1732900792455/LinkedIn-X-Kameleoon-for-LinkedIn-16.png Experiment Nation - ConvertCart's Shaivi Sahay on figuring out what to test first https://www.experimentnation.com/blog2/2021/06/08/maulin-shah-shares-his-key-elements-of-an-experimentation-roadmap monthly 0.5 2021-06-08 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc072b/1732900792517/LinkedIn-X-Kameleoon-for-LinkedIn-22.png Experiment Nation - Maulin Shah shares his key elements of an experimentation roadmap https://www.experimentnation.com/blog2/2021/06/04/willfuls-tracy-laranjo-on-what-shes-learned-from-the-experimentation-community monthly 0.5 2021-06-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc072e/1732900792527/LinkedIn-X-Kameleoon-for-LinkedIn-24.png Experiment Nation - Willful's Tracy Laranjo on how the Experimentation Community has made her a better Experimenter https://www.experimentnation.com/blog2/2021/05/29/sam-medias-kudakwashe-shamu-on-how-designers-have-to-get-out-of-their-comfort-zones monthly 0.5 2021-05-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0722/1732900792492/LinkedIn-X-Kameleoon-for-LinkedIn-20.png Experiment Nation - Sam Media's Kudakwashe Shamu on how designers have to get out of their comfort zones https://www.experimentnation.com/blog2/2021/05/15/amazons-joey-herzberg-on-ensuring-that-work-is-always-aligned-with-what-the-customer-wants monthly 0.5 2021-05-15 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0725/1732900792501/LinkedIn-X-Kameleoon-for-LinkedIn-21.png Experiment Nation - Amazon's Joey Herzberg on ensuring that work is always aligned with what the customer wants https://www.experimentnation.com/blog2/2021/05/08/kilo-healths-lukas-petrauskas-on-how-website-copy-is-costing-companies-30-of-their-website-revenue monthly 0.5 2021-05-08 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc071c/1732900792478/LinkedIn-X-Kameleoon-for-LinkedIn-19.png Experiment Nation - Kilo Health's Lukas Petrauskas on how website copy is costing companies 30% of their website revenue https://www.experimentnation.com/blog2/2021/05/01/reprise-digital-spains-silvia-serrano-on-applying-maslows-hierarchy-of-needs-to-cro monthly 0.5 2021-05-01 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc0719/1732900792470/LinkedIn-X-Kameleoon-for-LinkedIn-18.png Experiment Nation - Reprise Digital Spain's Silvia Serrano on applying Maslow’s hierarchy of needs to CRO https://www.experimentnation.com/blog2/2021/04/24/spencer-gray-on-how-cro-is-not-a-standalone-service-but-rather-a-team-sport monthly 0.5 2021-04-24 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06f7/1732900792447/LinkedIn-X-Kameleoon-for-LinkedIn-15.png Experiment Nation - Spencer Gray on how CRO is not a standalone service but rather a team sport https://www.experimentnation.com/blog2/2021/04/17/ana-catarina-cizilio-tells-us-about-cro-in-brazil-and-the-mindset-needed-for-cro monthly 0.5 2021-04-17 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06f4/1732900792437/LinkedIn-X-Kameleoon-for-LinkedIn-14.png Experiment Nation - Ana Catarina Cizilio tells us about CRO in Brazil and the mindset needed for CRO https://www.experimentnation.com/blog2/2021/03/27/how-to-run-a-high-impact-optimization-program-featuring-melanie-kyrklund monthly 0.5 2021-03-27 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06eb/1732900792389/Podcast-1.png Experiment Nation - Specsavers' Melanie Kyrklund on How to run a high-impact optimization program https://www.experimentnation.com/blog2/2021/02/27/splitbases-raphael-paulin-daigle-talks-about-convincing-clients-to-invest-resources-towards-optimization monthly 0.5 2021-02-27 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06e5/1732900792373/helena-lopes-pgnqt0rxwls-unsplash-e1606918558100-1-2.png Experiment Nation - SplitBase's Raphael Paulin-Daigle talks about convincing clients to invest resources towards optimization https://www.experimentnation.com/blog2/2021/02/13/widerfunnels-chris-goward-on-how-experimenters-need-to-focus-less-on-the-tools-and-more-on-strategy monthly 0.5 2021-02-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06e2/1732900792362/helena-lopes-pgnqt0rxwls-unsplash-e1606918558100-1-1.png Experiment Nation - Widerfunnel's Chris Goward on how Experimenters need to focus less on the tools and more on strategy https://www.experimentnation.com/blog2/2020/12/20/getting-a-snapshot-of-the-experimentation-industrys-maturity-approaches-and-attitudes monthly 0.5 2020-12-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06d9/1732900792343/j.png Experiment Nation - AWA digital's Johann Van Tonder on the experimentation industry's maturity, approaches, and attitudes https://www.experimentnation.com/blog2/2020/12/13/leveraging-ux-research-to-get-the-most-out-of-conversion-rate-optimization monthly 0.5 2020-12-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06d3/1732900792332/brickbg.png Experiment Nation - Softtek's Angeles Alonso Leverages UX Research to get the most out of Conversion Rate Optimization https://www.experimentnation.com/blog2/2020/12/13/partnering-with-clients-and-helping-them-not-get-bogged-down-with-statistics monthly 0.5 2020-12-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06d0/1732900792327/sam.png Experiment Nation - WeTeachCRO's Sam Irvine partners with clients and helps them not get bogged down with statistics https://www.experimentnation.com/blog2/2020/12/06/conversion-rate-optimization-best-practices-and-other-terribly-named-things monthly 0.5 2020-12-06 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06d6/1732900792337/shiva-1-e1607439727625.png Experiment Nation - Podcast: Gartner's Shiva Manjunath on how Conversion Rate Optimization and Best Practices are terribly named https://www.experimentnation.com/blog2/2020/11/29/how-to-approach-standing-up-a-cro-program monthly 0.5 2020-11-29 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https://www.experimentnation.com/blog2/2020/11/04/optimization-and-the-human-mind monthly 0.5 2020-11-04 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b0d2508514b5cc03fc/1732900784202/fbd4b-1zxlnkxqg5p0l9b-ktp3rsg.png Experiment Nation - Optimization and the human mind with Guido X Jansen https://www.experimentnation.com/blog2/2020/10/29/to-build-or-buy-solving-a-classic-experimenters-dilemma monthly 0.5 2020-10-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b0d2508514b5cc040b/1732900784236/1_10vax5_ya_pqwjj4phiryq.png Experiment Nation - To build or buy? Solving the classic Experimenter’s dilemma with Convoy’s Chad Sanderson https://www.experimentnation.com/blog2/2020/10/26/exploring-the-suitability-of-t-tests-for-a-b-tests-involving-rpv monthly 0.5 2020-10-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b0d2508514b5cc0411/1732900784246/1_pbcfkhhqospqgn49mjstew.png Experiment Nation - Exploring the suitability of t-tests for A/B tests involving RPV with integrate.ai’s Summer Hu https://www.experimentnation.com/blog2/2020/10/19/experimentation-is-key-to-personalization-success monthly 0.5 2020-10-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc049e/1732900790240/1_kml64ozxjo_l8fc0kmnrkq.png Experiment Nation - BMO's Claire Yeh: Experimentation is key to Personalization success https://www.experimentnation.com/blog2/2020/10/13/the-how-what-and-why-of-copy-testing monthly 0.5 2020-10-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04a1/1732900790246/1_qtehh_htu7or58sfhkizhw.png Experiment Nation - The how, what, and why of copy testing with Green Light Copy’s Eden Bidani https://www.experimentnation.com/blog2/2020/10/06/partnering-with-hippos-and-leveraging-neuromarketing-to-drive-conversion monthly 0.5 2020-10-06 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04a7/1732900790261/1_vggactkbujdpvm80j724ta.png Experiment Nation - Bithika Mehra on partnering with HiPPOs and leveraging neuromarketing to drive conversion https://www.experimentnation.com/blog2/2020/09/30/how-to-effectively-test-on-b2b-customer-properties monthly 0.5 2020-09-30 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04ad/1732900790273/1_4kjbd6hhmg2oj4dxtr_thg.png Experiment Nation - TechTarget’s Renee Thompson on how to effectively test on B2B customer properties https://www.experimentnation.com/blog2/2020/09/23/how-to-design-an-experimentation-strategy-that-supports-product-development monthly 0.5 2020-09-23 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04b3/1732900790283/1_taifvdin_hlocb2fpeeaew-e1607428804690.png Experiment Nation - Designing an Experimentation strategy that supports product-development with Widerfunnel’s Zharina Pelea https://www.experimentnation.com/blog2/2020/09/12/nurturing-an-experimentation-culture-by-focusing-on-the-process monthly 0.5 2020-09-12 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04b6/1732900790289/1_eknfcwszdxgi0nekjnltxw.png Experiment Nation - Nurturing an Experimentation culture by focusing on the process with Specsavers’ Melanie Kyrklund https://www.experimentnation.com/blog2/2020/09/07/words-matter-writing-copy-that-converts monthly 0.5 2020-09-07 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04d7/1732900790349/1_aeldmvr7wfrsexhzlumcow.png Experiment Nation - Words matter: Writing copy that converts with Love Letter Emails’ Kay del Rosario https://www.experimentnation.com/blog2/2020/09/02/highlighting-the-need-to-promote-diversity-in-the-cro-industry monthly 0.5 2020-09-02 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04dd/1732900790359/1_2z4cfrab4ed68rsxozdcaq.png Experiment Nation - Highlighting the need to promote diversity in the CRO industry with Scribe Media’s Michelle Mosher https://www.experimentnation.com/blog2/2020/08/29/experimentation-strategy-development-and-getting-buy-in monthly 0.5 2020-08-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04f7/1732900790588/1_e8sh93blbo7zzfgaaqg6ba.png Experiment Nation - Experimentation strategy with Accenture’s Geetu Mehta: Development and getting buy-in https://www.experimentnation.com/blog2/2020/08/25/concrete-tips-from-a-cro-veteran monthly 0.5 2020-08-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04bc/1732900790299/1_5bna5dg7afkdph3opvwjuq-1.png Experiment Nation - Concrete tips from CRO veteran Nermin Canik https://www.experimentnation.com/blog2/2020/08/20/how-to-develop-and-prioritize-hypotheses monthly 0.5 2020-08-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04fa/1732900790593/1_5rkcp8h9cvgqantw9u0x1a-1-e1607387727491.png Experiment Nation - CXL’s Gertrud Vahtra explains how to develop and prioritize hypotheses https://www.experimentnation.com/blog2/2020/08/16/focusing-on-solving-problems-not-changing-page-elements monthly 0.5 2020-08-16 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04bf/1732900790304/1_0jqqlij59xn8ymfxxxxyjq-1.png Experiment Nation - Focusing on solving problems not changing page elements with Getuplift’s Talia Wolf https://www.experimentnation.com/blog2/2020/08/09/delivering-value-in-the-long-run monthly 0.5 2020-08-09 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04c2/1732900790309/1_fkuy3awkz2z4u1k3rs92_g-1.png Experiment Nation - Nancy Kawatra on delivering value for the long-run https://www.experimentnation.com/blog2/2020/08/02/balancing-making-clients-happy-while-being-true-to-the-process monthly 0.5 2020-08-02 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04c5/1732900790314/1_5ffcs7j3y-uoez8w62udnq-1.png Experiment Nation - Hatice Kaya: Balancing making clients happy while being true to the process https://www.experimentnation.com/blog2/2020/07/26/demonstrating-the-value-of-experimentation-to-clients monthly 0.5 2020-07-26 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04d4/1732900790342/EN-Copy-Podcast-Tile-New-2023-02-19T092213.696-jpg.webp Experiment Nation - How Spiralyze’s Sophie Buonassisi demonstrates the value of Experimentation to clients https://www.experimentnation.com/blog2/2020/07/19/enabling-multi-channel-experimentation monthly 0.5 2020-07-19 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc04ce/1732900790331/1_dmqjrse8cih9b6_inb79zq-1.png Experiment Nation - How Jobber’s Connor Bradley enables multi-channel Experimentation https://www.experimentnation.com/blog2/2020/07/14/a-conversation-with-optizents-anil-batra-about-experimentation monthly 0.5 2020-07-14 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc0503/1732900790611/1_npgsqyu_qmzyk9bgs-iqzw-1.png Experiment Nation - Anil Batra on why some companies are data-driven while others are not https://www.experimentnation.com/blog2/2020/07/07/a-conversation-with-intuits-mike-loveridge-about-experimentation monthly 0.5 2020-07-07 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc0509/1732900790622/1_wolvckbql1kjcvnef0nb7w.png Experiment Nation - How Intuit’s Mike Loveridge continuously runs experiments without wasting traffic https://www.experimentnation.com/blog2/2020/06/25/a-conversation-with-photomaths-jennifer-lui-about-experimentation monthly 0.5 2020-06-25 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc050c/1732900790627/1_9ulz2hrnueaevuvdumnuwg-1.png Experiment Nation - Photomath’s Jennifer Lui on Experimentation and brand marketing https://www.experimentnation.com/blog2/2020/06/20/a-conversation-with-henrik-kahra-about-experimentation monthly 0.5 2020-06-20 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc0515/1732900790645/1_gotc4tvk6g44n0lb3wr5rg-1.png Experiment Nation - How Henrik Kahra estimates the annual impact of Experiments https://www.experimentnation.com/blog2/2020/06/15/a-conversation-with-journey-furthers-jonny-longden-about-experimentation monthly 0.5 2020-06-15 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc051b/1732900790655/1_kytlafu0pclezwcunfnwra-1.png Experiment Nation - Journey Further’s Jonny Longden: Just test the bloody thing https://www.experimentnation.com/blog2/2020/06/11/a-conversion-conversation-with-webtrends-optimizes-matt-smith monthly 0.5 2020-06-11 https://www.experimentnation.com/blog2/2020/06/06/a-conversion-conversation-with-razes-siobhan-solberg monthly 0.5 2020-06-06 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b7d2508514b5cc0690/1732900791351/0_4vcyidrlmmxxcvpx-1-e1607428480724.png Experiment Nation - Raze’s Siobhan Solberg: Going from music to Experimentation https://www.experimentnation.com/blog2/2020/06/02/a-conversion-conversation-with-circle-medias-eddie-aguilar monthly 0.5 2020-06-02 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b7d2508514b5cc0696/1732900791361/1_4lmggnhpzbnpudnnixkpha-1-e1607385060251.png Experiment Nation - Circle Media’s Eddie Aguilar on the importance of gaining trust https://www.experimentnation.com/blog2/2020/06/01/a-conversion-conversation-with-durmcs-naoshi-yamauchi monthly 0.5 2020-06-01 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06a2/1732900792022/1_oq1vdqnbhqjuwqpw99eohg.png Experiment Nation - Naoshi Yamauchi on nurturing an Experimentation culture with clients https://www.experimentnation.com/blog2/2020/05/26/a-panel-conversation-on-a-b-testing-statistics-with-chris-stucchio-john-meakin-and-georgi monthly 0.5 2020-05-26 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https://www.experimentnation.com/blog2/2020/05/12/a-conversion-conversation-with-tuis-marianne-stjernvall monthly 0.5 2020-05-12 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06b7/1732900792062/1_3ywrcjl4dgbcmz70nixwzq.png Experiment Nation - TUI’s Marianne Stjernvall on staying connected and navigating uncertain times https://www.experimentnation.com/blog2/2020/05/10/a-conversion-conversation-with-informa-markets-tony-grant monthly 0.5 2020-05-10 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06bd/1732900792073/1_ysmg3oytoc8jb1jdtriega.png Experiment Nation - Informa Market’s Tony Grant on getting people excited about Experimentation https://www.experimentnation.com/blog2/2020/05/05/a-conversion-conversation-with-dentsu-aegis-networks-ric-riley monthly 0.5 2020-05-05 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b8d2508514b5cc06c3/1732900792085/0_51kj50jzj1cckc7g.png Experiment Nation - Dentsu Aegis Network’s Ric Riley on delivering value to clients https://www.experimentnation.com/blog2/2020/05/03/a-conversion-conversation-with-chargebees-anirhudh-sridharan monthly 0.5 2020-05-03 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b7d2508514b5cc0651/1732900791233/1_1mol9rb6_labnl8rgxhtea.png Experiment Nation - Chargebee’s Anirhudh Sridharan on the importance of aligning on goals to Experimentation https://www.experimentnation.com/blog2/2020/04/29/a-conversion-conversation-with-salesforces-brandon-brackett monthly 0.5 2020-04-29 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b7d2508514b5cc0654/1732900791238/1_gh1vujyigh_24wswbcqewa.png Experiment Nation - Salesforce’s Brandon Brackett: Over-communication above all https://www.experimentnation.com/blog2/2020/04/26/a-conversion-conversation-with-online-dialogues-ton-wesseling monthly 0.5 2020-04-26 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nurture an Experimentation Culture https://www.experimentnation.com/blog2/2020/04/16/a-conversion-conversation-with-discoverys-alexandra-resnick monthly 0.5 2020-04-16 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b7d2508514b5cc0672/1732900791294/0_0owzpxu68ja-w8fo.png Experiment Nation - Alexandra Resnick on living and Experimenting during crazy times https://www.experimentnation.com/blog2/2020/04/13/a-conversion-conversation-with-microsofts-aleksander-fabijan monthly 0.5 2020-04-13 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b7d2508514b5cc0675/1732900791300/0_kzlzsa-xqmqkiqed-1-jpeg.webp Experiment Nation - Microsoft’s Aleksander Fabijan on the Experimentation Growth Model and Scaling Experimentation https://www.experimentnation.com/blog2/2020/04/08/a-conversion-conversation-with-journey-furthers-jon-crowder monthly 0.5 2020-04-08 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Experiment Nation - Jeff Goldenberg: How to approach clients who are resistant to Experimentation https://www.experimentnation.com/blog2/2020/01/12/a-conversion-conversation-with-mailchimps-natalie-lin monthly 0.5 2020-01-12 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc0578/1732900790827/1_hn1i9wcafqksn5v1zevo1q-e1606086261424-jpeg.webp Experiment Nation - Natalie Lin on how changing high-visibility core experiences requires substantial stakeholder buy-in https://www.experimentnation.com/blog2/2020/01/11/a-conversion-conversation-with-ex-booking-com-product-owner-jonas-alves monthly 0.5 2020-01-11 https://static1.squarespace.com/static/67471c016d9f1c71d277768b/t/6749f7b6d2508514b5cc058a/1732900790866/0_47_y_ojdtwq8airk-1-e1606088745563-jpeg.webp Experiment Nation - Learn about Jonas Alves - the mind behind Booking.com’s Experimentation engine 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