CRO in 2025: Is the Industry Falling Apart? We Break It Down.

Dec 14

Part 2 of 3

Koalatative's Gerda Thomas and Experiment Nation's Rommil Santiago answer CRO questions from the community.

Chapters:

1:51 – What's the one thing people on internet still refuse to automate or use AI for that you think they should?”
5:07 – How do you measure the impact of your CRO program over time?
10:37 – What to do when leadership has a win at all cost mentality, choosing short-term wins over long-term ones. How can a proper experimentation program thrive?
15:27 – How should checks and balances happen in an organization on data integrity? Who should own those roles?
20:10 – Should a testing tool have a warning that says, 'Your win rate is too high. Check your data type warning.'?
22:49 – It seems like every day it gets harder to land a quality job in CRO with some of my colleagues taking up to a year to bounce back from a layoff. Is it worth joining the field anymore?

AI Skeptics, CRO Burnout, and Toxic Bosses. Oh my.